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Saudi Arabia’s NEOM to launch ultra-sustainable retreat in Trojena

TROJENA: Saudi Arabia’s NEOM partnered with Collective Retreats, on Thursday, to launch an ultra-sustainable retreat in the snow-capped mountainous region of Trojena.

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The project is expected to be operational in 2026 with the hope to offer guests an unmatchable experience and access to outdoor hospitality.

The retreat will have over 60 open-air rooms, campfires, dramatic water features, culinary experiences and meeting spaces.

Creational facilities such as mountain biking, snowboarding, skiing, high-altitude training, paragliding, hiking and others will be offered on the property.

Collective Retreats CEO and Founder Peter Mack stated, “We want travellers to see the world with renewed curiosity and a greater appreciation for conservation of the extraordinary natural beauty that surrounds us.”

“Trojena provides the ultimate backdrop to achieve this mission in ways we never imagined. In addition to giving a global audience a new perspective on this spectacular mountain setting, we are committed to demonstrating that luxury travel should not be extractive and it’s possible to both preserve the environment and deliver extraordinary guest experiences,” he further added.

Laila Waqar

Laila Waqar is the Content Lead at Graana.com. With a bachelor's degree from LUMS, her expertise lies in curating research-based content in line with market marketing requirements. She is a detailed-oriented professional who focuses on delivering quality content that is enlightening and engaging.

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