DHA Islamabad-Rawalpindi (DHAI-R), one of the most trusted names in Pakistan’s real estate landscape, is stepping into a new era with its first-ever Digital Property Auction, scheduled to take place from 20th April to 22nd April 2025. This event will run alongside the much-awaited DHA Property Expo, happening at JFC (Jacaranda Family Club), Phase II.
The digital auction and expo are part of DHAI-R’s vision to modernize the property buying process, making it easier, smarter and more accessible—especially for overseas Pakistanis and digital-savvy investors. The entire event is designed to bring transparency, convenience and innovation into one seamless experience.
A Look at the Expo & Auction Plan
This is not DHA’s first real estate expo, but it is the first time they’re offering a fully digital property auction experience. Previously, DHA Islamabad held its own two-day expo in November 2024, which received a strong response. Building on that success, the upcoming April 2025 event will be bigger and more inclusive.
Here’s what to expect:
- 3-Day Event: 20th April (Sunday) to 22nd April (Tuesday), 2025
- Venue: JFC, Phase II, DHA Islamabad-Rawalpindi
- Grand Opening: 20th April 2025 with special invitations extended to DHA members, joint venture partners, investors, builders, contractors, realtors and top real estate YouTubers.
What Makes This Digital Auction Unique?
DHAI-R is launching a purpose-built online platform that allows buyers to participate remotely from anywhere in the world. This minimizes human intervention and provides a completely transparent process. The system includes:
- Interactive GIS Mapping: Buyers can view plots on an online map and explore details like location, size, price and category.
- Online Selection & Payment: For residential plots, customers can choose their desired location and make payments directly through the platform.
- Secure Bidding System for Commercial Plots: The auction portal keeps bidders anonymous, eliminating collusion and allowing fair competition.
- Real-Time Notifications: During bidding, participants receive updates about their rank and can increase their bids accordingly.
- Refundable Registration Fee: Commercial auction participants need to register with bid money ranging from 500,000/- till Rs. 2 million depending upon size of the plot which will be refundable if not successful.
Inventory on Offer: Residential & Commercial Plots
Residential Inventory (First Come, First Serve):
Buyers can directly purchase plots with instant confirmation. These are perfect for families or individuals looking to build a home or make a long-term investment. Available options include:
- 10 Marla & 1 Kanal plots in River View North, Phase IV
- 10 Marla & 1 Kanal plots in Phase I & II
- 1 Kanal plots in Sector B3, Phase VI
All residential plots are clearly marked on the GIS platform, making the digital experience easy and intuitive, even for first-time buyers.
Commercial Inventory (Digital Auction):
For commercial investors, plots will be auctioned online with competitive bidding. Full details (location, FAR, category, reserve price, etc.) will be accessible to registered participants only. This ensures privacy and encourages fair, open competition.
Strategic Locations & Development Advantage
DHAI-R continues to stand out among its competitors because of its planned expansion and active development across multiple phases:
- Phase I & II are well-established and among the most prestigious addresses in the twin cities.
- Phase IV’s River View North is becoming increasingly popular due to its scenic surroundings and fast paced development works.
- Phase VI, including Sector B3, is gaining attention due to rapid infrastructure improvements and future potential.
All these locations offer strong capital gains, quality community living and long-term value for both residential and commercial buyers.
Why Now is the Right Time to Invest
The combination of growing demand, digital access and high-quality inventory makes this the ideal moment to invest in DHA Islamabad-Rawalpindi:
- Global Accessibility: No matter where you are, you can invest online with complete security.
- Transparency & Trust: The digital auction removes uncertainty and ensures fair play.
- Premium Locations: All available plots are in phases with high potential for development and capital appreciation.
- Secure Process: Automated confirmations, digital payments and real-time bidding updates mean zero hassle for investors.
Your Future, One Click Away
The First-Ever Digital Auction by DHA Islamabad-Rawalpindi is more than just a property sale—it’s the beginning of a smarter, more inclusive real estate journey. Whether you’re an overseas Pakistani looking for a safe investment back home, a businessman seeking commercial space, or a family planning to build your dream house—DHAI-R is offering a chance to be part of something exceptional.
Mark your calendars for April 20–22, 2025, and be ready to participate in a real estate event that’s redefining the game.
For updates, registration, and full details, follow DHA Islamabad-Rawalpindi’s official social media pages and website.
